THOM BROWNE COLLABORATIONS
the first luxury fashion brand to sponsor pro sports teams DECKED OUT in uniform, and change the way players dress on and off the court as a team, forever.
Process
Styling | Fitting | Collaborating | Coordinating | Traveling | Sewing | Buttoning
Role
Made-to-Measure Specialist, Celebrity Liaison, Brand Ambassador
Timeline
2018 and Beyond
How do you design a Thom Browne suit, known for its cropped proportions and schoolboy size run, for Lebron James and his team? Create a unique pattern just for the Cavaliers, of course!
And it wasn’t just suiting. Huge button down shirts, extra long ties, XXXL cashmere cardigans, shoes up to size 18, and special socks to go with were all specially made just for them.
Dressing an entire professional sports team in uniform had never been done before. The stunt received so much positive feedback that we decided to do it all over again with FC Barcelona.
